Zambhala is India's first Yoga, Music and Lifespirit Festival.  
As part of the design team at Skarma, the project brief was  to create a design style that attracted an international audience, while bringing them back to the birthplace of Yoga, India.  
I used simple circular mandalas as the base of the whole design language. The Mandalas depicted certain emotions related to the festival, such as bliss, being on a journey, connection, feeling alive etc. 
This design style was further tanslated across all platforms - digital and printed.  
Print Collateral
Social Media Collateral
Outdoor Collateral

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